Binance, one of the leading blockchain ecosystem and cryptocurrency infrastructure providers, announced today that it has signed a Memorandum of Understanding (MoU) for the strategic partnership with Netmarble F&C, a subsidiary of Netmarble, to create a global Play to Earn (P2E) Ecosystem and NFTs.
Through the strategic partnership, the two teams will contribute to developing the Binance Smart Chain (BSC) infrastructure through the BSC Application Side Chain (BAS). Netmarble will build GameFi projects that can grow the BSC GameFi ecosystem and the global P2E ecosystem.
Alongside the technological collaboration, Binance and Netmarble are discussing opportunities to launch an Initial Game Offering (IGO) on the Binance NFT market, sell NFTs of Netmarble games on the Binance NFT market, and add Netmarble to Binance’s crypto ecosystem to support crypto development. It was also announced that there are longer-term goals for the two sides, with details to be shared over time.
As an initial commitment to the strategic partnership, there will be an NFT pre-sale on Binance NFT for ‘Golden Bros’, the new casual shooting game developed by Netmarble F&C.
Helen Hai, Global Head of Binance NFT, said about the partnership;
“Netmarble has such an innovative background in the gaming industry and it will be a privilege to work together. Through the partnership, we hope to support Netmarble in building a sustainable and disruptive GameFi ecosystem which extends beyond the gaming entertainment industry.”
Netmarble F&C is a subsidiary of Netmarble, founded in 2014, known for developing successful games such as “The Seven Deadly Sins: Grand Cross” and “Blade & Soul Revolution”. Netmarble F&C, which recently acquired ITAM CUBE, a GameFi project on BSC, has secured its P2E infrastructure and technology to integrate its existing businesses into the blockchain.
